Events

NAFE Women’s Leadership Summit
BECOME A POWER PLAYER: CULTIVATING LEADERSHIP PROWESS
Bank of America
4 World Financial Center, New York NY
December 9, 2011
Workshop Leader: Mary van de Wiel
2:00-3:30pm
Re-Energize Your Brand. (Or, the Art of Showing Up Like You Mean It.)
Monthly Magazine Editors’ Lunch: Sydney, Australia, August 9, 2011, 1:00pm
Luncheon Event | Speaker
Pacific Magazines Headquarters
Sydney, Australia
In the audience: Editor in Chief Julia Zaetta + editors from Marie Claire, Better Homes & Gardens, Men’s Health, In Style, Family Circle, Girlfriend, Home Beautiful, TV Hits, New Idea plus more.

Ladies Who Launch
Southport, CT
June 1, 2011
6:30-8:30pm
Speaker: Mary van de Wiel
Topic: Dead Brand Walking: Why Brands Fail Online

Cornell Club, NY
Luncheon Event
May 17, 2011
Speaker: Mary van de Wiel
Topic: Raise the Pulse of Your Brand | Seven Strategies

FGI Annual Regional Conference
New York, NY
May 12-14, 2011
Speaker: Mary van de Wiel
Morning Session:
Dead Brand Walking: How to Raise the Pulse of your Brand (7 Strategies)

Is Your Brand Having Enough Fun? 7 Strategies to Zing Your Marketing 2011
Washington, DC
April 14, 2011
Speaker Mary van de Wiel
Hosted by Capitol Communicator, in collaboration with Spotted MP, Capitol Communicator and ZilYen
Breakfast Workshop 8:30am – 10:00am
Click here to register:
http://isyourbrandhavingenoughfun.eventbrite.com/

San Francisco State University
College of Business
San Francisco, CA
March 24, 2011
Speaker Mary van de Wiel
Graduate Class
Connie Ulasewicz, Ph.D
Assistant Professor, Management
Nestlé Nespresso
Global Brand Community Workshop
Backstage with the Nespresso Brand
Nespresso Headquarters
Lausanne, Switzerland
March 16-19, 2011
Moderator:
Mary van de Wiel, Founder & Chief Brand Officer, Zing Your Brand & Co.
Global Brand Community Workshop Panel:
H.-Joachim Richter, Director Corporate Communications, Nestle Nespresso S.A.
David LeClabart, Managing Director, McCann Erikson Paris
Chris Nurko, Global Chairman, FutureBrand

Tory Johnson’s Spark & Hustle Conference
Columbia University, New York City, March 10-11, 2011
Speaker: Mary van de Wiel
How to Brand Your Business
For three solid days in eight different cities, founder Tory Johnson, along with 20 speakers in every location, talks business with a laser-like focus on results that grow your bottom line. The 2011 itinerary includes Los Angeles, Tulsa, New York, Dallas, Chicago, Boston, Orlando and Atlanta.
“Fashion Institute of Technology (FIT) New York City”
F.I.T. Costume Jewelry lecturers, Pam Levine and Cathy Gins, invited Van to talk up the power and value of personal brands to their 45 students.
Women In Power Event, Westport CT, November 4, 2010
SPEAKER ON THE PANEL: Brand Me Event: Learn the rules of branding from the women who live and breath them on a daily basis:
Mary van de Wiel Founder & Brand Provocateur, Zing Your Brand & Co.
Marian SalzmanPresident, EURO RSCG, North America & Global Trendspotter
Leslie SingerCo-Founder & Chief Creative Officer, HS Dominion
Revive Your Business and Your Spirit at the Premier Event of the Year for Women Entrepreneurs
BREAKOUT SESSION SPEAKER | Mary van de Wiel
Branding YOU: Step-by-Step Secrets to Branding Your Business for Maximum Impact and Sales
Magazine Editors’ Lunch: Sydney, Australia, August 3, 2010, 12.30pm
“I knew that the editors, all 25 of them, would walk away thinking totally differently about their brands. Full of ideas and insights, as always, Van. Thanks for challenging us to be Brand Provocateurs of our own mags. What a sheer inspiration you are.” — Julia Zaetta, Editor in Chief, Better Homes & Gardens
At the invitation of Editor in Chief Julia Zaetta, editors fromMarie Claire, Better Homes & Gardens, Men’s Health, In Style, Family Circle, Girlfriend, Home Beautiful, TV Hits and New Idea attended the monthly editors’ lunch to hear guest speaker, Mary van de Wie,l address the branding side of their business. On a two-week visit to Sydney, the NY-based brand consultant addressed the online information marketing trends in the USA; the role of the magazine editor as Brand Guardian, online and offline; and various tools each magazine brand can adopt to create a more engaging, nonstop conversation with their readers.

World Presidents’ Organization, NYC
February 18, 2010
At the invitation of the WPO NYC (Chapter 6), Van coaxed out the power and sass in each WPO member’s brand to spike the bottom line. Her main focus? In her signature live Brand Audits, she evaluated, assessed and interpreted the embedded clues and recommended more powerfully potent ways of pumping up the brand presence.
* The World Presidents’ Organization is a global organization of more than 4,600 business leaders who are or have been chief executive officers of major companies.
The NY Brand Lab | Brooklyn NY
Concerned you might have a ‘Dead Brand Walking’ on your hands? You’ve come to the right place. We’ve already packed-to-capacity NY Brand Labs in 2010, and 2011 is quickly getting booked. Dubbed the only workshop of its kind in NYC, it’s an intensive roll-up-your-sleeve experience where you discover the best-kept branding secrets that will transform your business, boost your bottom line, make heads turn and knock the socks off your competition. The best part? You’ll find out how to build stronger emotional connection with your clients. (In fact, you’ll find out exactly what your customers are craving.)
Brain Exchange Roundtable | Jan 26, 2010 | 6–8pm | New York City
Topic: Brand Unusual: Best-Kept Strategies for Getting to the Front of the Pack.
Host and Moderator Marian Banker invited Mary van de Wiel to be January’s guest expert at the Brain Exchange Roundtable where she talked to small business owners, start up CEOs and entrepreneurs about why taking on the role of Brand Agent/Provocateur in their business makes a major difference to their bottom line in an unpredictable marketplace.
Marketing Showcase For MBA Students | March 2009 | Washington DC
The Kogod Center for Career Development at American University, Washington DC, invited Mary van de Wiel to speak on an Entrepreneur Panel where various career paths were explored in the marketing industry. Every whip-smart MBA student asked provocative questions, while Van challenged them about showing up in their brands and the art of managing perceptions.
The Brand Reinvention Summit | October 2009
Rethink, re-energize and reinvent your brand: The 2009 Brand Reinvention Summit features 10 info-packed interviews with top thought leaders, creative visionaries and business strategists around the globe. It’s all about how to take on the role of a maverick provocateur, look at your brand through a new creative lens and create an irresistible brand that will impact your bottom line.





